September 2008 Archives

The new iPod Nano astonish...

Great Mr.Steve, you also noted market was asking for colors and here above your reply, congrats!  Apple as Uneeto (pro rata) realize the same people needs...  dig it?!

Just back from Milan, a week of shows, parties, expos and the classic scenes usually standing-up during this period. Models walking quickly, traffic jams, buyers, curious and whatever fashion industry attires, someone would say... same as usual?!?!  We say... No!

We notice a different buyer's attitude, obv depending from the actual worldwide economy situation... even fashion industry suffers this economy-bug, but we personally think that this scenario will let think the final consumers in a better way and accordingly even retailers.        I really believe what Ive read on "View Magazine" as explained by Mr.D.R.Shah: As consumers tighten their belts, the business argument is that they will "buy less but buy better". They wont spend fortunes in strato-brands, but they will look for and will pay for perceived quality and difference. Uneeto totally agrees with this speech, we are almost stopping our sales for S/S09 and this exactly the reply we had from our new customers... everybody search finally for quality and not only top-lables. Consumers realize what does it mean to "select" and "be proud" while using certain cloths, not only thinking about the classic overexpose labels...

well, nice to meet you, we are uneeto  ;-)

We are now fixing the last details and we will start to produce the S/S collection that will be delivered at the end of January 09, we are still in Florence, we are thinking and planning next steps, we focus on market's needs and people style-requirements, in few words we daily struggle as you all do... soon we'll go back in our China-factory, Uneeto means to be unite and not only in colors!

Meanwhile I please myself looking at Florence, take a look...

Thats fantastic, Nina Braun links exactly two of our passions, knitwear and sneakers !!!

give a look at the complete collection visiting the above link, here just a preview...

creativeness doesnt have limits!

At uneeto we are facing a week of shootings and this time is Lior Graetz the face! 21 years old, studying fashion-marketing at Polimoda in Florence. Just the time to touch the italian ground again, after months spent in Uk staging at Tod's, and we gave her the job!

From our point of view, she moves cool and represent young generations in the groove. She pose in a double-face shirt and in a green hoody sweater, both made in *85%Cotton/15%Cashmere *and the colors are Ashgrey 16-3802TCX, Estate Blue 19-4027TCX , Kelly Green 16-6138TCX. Stay tuned for more upcoming pics and a short but cool video!

well, at uneeto we all are quite severe when we judge sites on the web, but Incase webpage is totally what in NYC would say… the shit!!! Everything is so studied, so perfect, so well presented and the product’s range is really amazing… we love this coloured showcase

same uneeto’s concept, go and live a coloured life!!!

What amazing new today, Uneeto joyfully contributes the Widsets program and becomes a Widget for worldwide technological mobile-users! Will you want to have updates?!?!  Just download Widsets and connect to our channel, you can check the latest new about our brand surfing directly from your mobile our blog. Uneeto thks the ubiquitous Anina.net, she is the only one able to create such an amazing exchange of data!

Do you want to know more about Uneeto?

Where does it born?

Why does it exist?

Who's behind the scene?

Check this out during Milan fashion week, if you'll walk across classic fashion districts, somebody is gonna give you in hand this above guidebook. Read it, study it, take note of it and realize what amazing tool our seasonal guidebook will be for globetrotters who search cool spots around the world!

Guidebooks available at our retail-points starting from 01/02/09